Welcome to Aigio

Learn how to use Aigio, which learns about your brand and writes for it, from your first sign-in to everyday work.

Aigio learns about your brand and then writes for it. You tell Aigio about your brand once, by answering a few questions and adding the files you already have. Aigio uses this to build a picture of your brand, and then uses that picture in everything it writes for you.

Everything Aigio writes is based on what it knows about your brand and written in your brand's own tone of voice.

What you can do with Aigio

  • Get a Brand overview: a full report on where your brand stands today.
  • Study your brand in depth and plan its future in Profiling & Engineering.
  • Create finished brand documents in Reports & Documents.
  • Write posts, emails, ads and other marketing content in Content Generation.
  • Keep your key brand facts in one place in Brand Vault.
  • Use Tools to check copy, study competitors and websites, and plan campaigns.
  • Plan your social media posts in the Calendar, and publish them with Social Posts.
  • Work together with your team in a shared workspace.

Where to start

Who this guide is for

This guide is for everyone who uses Aigio, including people who are using it for the first time. You don't need any technical knowledge.

How to read the steps

  • Names you see on screen, such as buttons, pages and fields, are written in bold. For example: click New workspace.
  • A > between names means "then". For example, Tools > Content Calendar means open Tools, then click Content Calendar.

Each page starts with what that part of Aigio does and a short At a glance list, then gives step-by-step tasks and tips. Your screen may show different brand details from the examples here.